Corporate Volunteerism and Social Responsibility: 5 Reasons Why it is Important for Businesses to Volunteer
Social responsibility refers to the theory that all people are responsible for fulfilling their civic duty, and, when pertaining to businesses, this theory explains that companies must learn to balance economic advancement with awareness of social welfare. While some business owners might view this balance as a chore, businesses can actually benefit in numerous ways through social responsibility. Here are five main reasons why companies should consider incorporating corporate volunteerism into their organization.
Corporate volunteerism promotes a proper work/life balance for company workers. Companies that created volunteer programs for their workers noticed an increase in engagement, commitment, and efficiency in their employees, as well as an overall morale boost in the workplace. This is because the companies’ allotted volunteer time allowed for workers to form a balance between their work life and community service, which in turn made it easier for employees to find time to give back to the community. This balance works to reduce stress and even strengthen a worker’s loyalty to the company.
When volunteering as a company, workers are given the chance to test and develop their leadership skills. Community service is the perfect environment for employees to share their valuable skills with each other in an area outside of the workplace. It gives workers the opportunity to display their adaptability, problem solving skills, and time management skills. On the same note, volunteering can be viewed as a team building activity; it allows for a company to work together towards a common goal of bettering the community. As employees reach this common goal of bettering the community as a whole, their self-esteem increases, as employees feel a sense of pride in the service they have completed, becoming more dedicated and enthusiastic individuals.
By volunteering, a business can improve their reputation within a community. One of the most effective ways for a company to gain approval is to actively work to better its community. By proving that they are a trustworthy and devoted member of the community, a business will rally more support from their neighbors and peers. Greater social responsibility also leads to greater advocacy; members of the community will be more likely to advocate and sponsor a company that they know that they can depend on.
Corporate volunteerism attracts more investors. Socially responsible companies attract more investment opportunities because they appear more honest and trustworthy than a business that doesn’t give back to their community. Investors are looking for companies with strong morals and an admirable cause, as well as a strong reputation. Plus, they are looking for versatile companies that can balance social responsibility with maximizing profit. Because of this, volunteering is a great way for companies to engage investors.
Finally, corporate volunteerism works to build a stronger, more sustainable community. Because companies have more financial resources and able-bodied workers than most nonprofit groups, they are the most crucial in inciting change in their communities. Businesses have the ability to build a stronger community with benefits such as higher sustainability, a cleaner environment, and a more sturdy workforce. These advancements improve the livelihood of all people in the community, including the business itself.
Because of all of these reasons, more companies have been forming volunteer programs to improve their social responsibility, and they have seen tremendous results and improvements. This proves that corporate volunteerism is highly effective and important for businesses to consider if they seek to improve and advance aspects of their company.
Jordan Hannan and Jordan Lappin